Rezidor hotels will offer bonuses to S7 customers.
(Hotel Chains News)
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International hotel chain Rezidor and Russian carrier S7 announced the launch of a joint program of cooperation. Henceforth, those passengers, who regularly use the services of S7 airline, will get bonuses for staying in Rezidor hotels.
Under the agreement, between one of the largest Russian air carriers and Rezidor group, the customer can get 500 bonus air miles on all flights of S7 Airlines as a bonus for a single stay in the hotels of the chain represented by Radisson Blu, Park Inn and Regent brands. The promotional event concerns the participants of the program “S7 Priority”.
Today Rezidor group is one of the most active international hotel companies represented at the hotel market of Russia and former Soviet countries. Starting with the opening of its first hotel in Moscow, Rezidor Company subsequently represented its hotels in St. Petersburg, Yekaterinburg, Sochi and other cities. Rezidor - is one of the few operators, which open hotels in Russia in the middle price segment. Hotels of the company under the Park Inn brand are represented today in Moscow (Park Inn Sadu Moscow), St. Petersburg (Park Inn Pribaltiyskaya and Park Inn Pulkovskaya), Yekaterinburg (Park Inn Ekaterinburg), Voronezh (Park Inn Voronezh), Murmansk (Park Inn Polyarnye Zori) and Izhevsk (Park Inn Izhevsk). The company plans to open hotels in Ryazan (year 2010), Yaroslavl (year 2013), Kaliningrad and other cities.
Loyalty Program "S7-Priority" was presented by S7 airline in 2009 against the backdrop of declining demand for air travel. The program, designed for frequent flyers, provides 3 levels: Silver, Gold and Platinum. To date, the number of registered participants of the loyalty program "S7-Priority" is more than 100 thousand people.
Within the framework of the program "S7-priority", besides Rezidor group, the airline also cooperates with the largest Russian hotel chains: HELIOPARK Hotels & Resorts, Azimuth, Amaks. In their hotels, as in the case with Rezidor, 500 bonus miles for a single stay are provided.
According to the agreement between S7 and Rezidor, customers of the Russian airline will receive bonus miles for staying in the Rezidor hotels, located in Europe, Asia or Africa.
Date: 15/12/2009
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